Understanding consumer behavior is a vital aspect in any business that aims to success. By investigating the science behind persuasion, marketers can efficiently influence consumer choices. It involves interpreting factors such as motivation, beliefs, and attitudes to develop compelling campaigns. Businesses can leverage behavioral principles

Neuromarketing will not be a alternative for traditional advertising methods but, rather, a discipline to be used together with common methods to obtain a clearer photo of a consumer's profile. Neuromarketing sector Segmentation Neuromarketing is the field of promoting that uses healthcare technologies for example practical Magnetic Resonance Imag

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